Two short keynotes sandwiched in between the big discussions today brought some interesting new products to our attention.
The first was brought to us by the good folk at Detica. Before being given a brief product demo, we were told about the lack of proper metrics available in the music business. Detica's alleged that the impact of the demise of Zavvi and Woolworths on music retail market wasn't really known - and if/when such collapses happened in any other business, the analysis would have happened by now. Attempting to redress the lack of available information on such things, Detica unveiled a tool which forecasts the long-term impact of digital piracy on the music industry’s revenues. The new ‘Price for Music’ model is available for anyone to access via a nifty free website. It allows users to explore scenarios by inputting their own business variables and generating easy-to-understand graphs and charts projecting revenue over time. Neat.
The afternoon mini-keynote was a special presentation from MATIVision, a Greek technol
ogy company which offered a revolutionary live music video technology which captures events in spherical video format, from different positions in the event venue. Have a play around with it on their site.
The first was brought to us by the good folk at Detica. Before being given a brief product demo, we were told about the lack of proper metrics available in the music business. Detica's alleged that the impact of the demise of Zavvi and Woolworths on music retail market wasn't really known - and if/when such collapses happened in any other business, the analysis would have happened by now. Attempting to redress the lack of available information on such things, Detica unveiled a tool which forecasts the long-term impact of digital piracy on the music industry’s revenues. The new ‘Price for Music’ model is available for anyone to access via a nifty free website. It allows users to explore scenarios by inputting their own business variables and generating easy-to-understand graphs and charts projecting revenue over time. Neat.
The afternoon mini-keynote was a special presentation from MATIVision, a Greek technol
ogy company which offered a revolutionary live music video technology which captures events in spherical video format, from different positions in the event venue. Have a play around with it on their site.
No comments:
Post a Comment